Lazygirl is a product and business created by Ardscoil Na Mara student, Caitlin Roche who last Tuesday won the Waterford Student Enterprise Award. It is a fake tan remover that works in just five minutes. It doesn’t exfoliate or damage the human skin as it is a cream and not a scrub.
The Waterford Student Enterprise Programme started in September with 1,000 students from 15 schools in Waterford City and County. They created their businesses, developed, branded, promoted and sold. But most importantly they learned what it felt like to run their own business.
Finally, 137 students represented 13 schools in Waterford county and competed in the Waterford Student Enterprise Final on Tuesday March 21st at the W.I.T. Arena in Carriganore. 43 businesses in total, shortlisted from a total of 350 who commenced the competition in September, presented their business plans and challenged for the top prize in the Waterford Student Enterprise Programme.
Caitlin’s business product, Lazygirl, will represent Waterford at the National Finals on May 3rd in Croke Park taking on 34 other businesses, the best of the rest of the country.
Co-ordinated by the Local Enterprise Office Waterford, the competition is the most successful programme of its kind in the country. 25,000 budding entrepreneurs from 380 secondary schools across the country have been running their own enterprises, with help from their teachers and Local Enterprise Offices. Finalists from all over the country will set-up enterprise exhibition displays before taking part in a series of judging interviews. The judging panels take numerous factors into account, such as business reporting, innovation, market research, risk management and finances.
Praising the teachers and local schools involved in the programme, Richie Walsh, Head of Enterprise at the Local Enterprise Office Waterford, said: “The Student Enterprise Programme encourages and enables students to take on the world of business and develop an entrepreneurial mind-set. By fostering an enterprising culture in the classroom, the Local Enterprise Offices are working with teachers and schools to help nurture the next generation of entrepreneurs.”
The three main categories for the Student Enterprise Awards programme includes senior, intermediate and junior levels, which all comprise of first, second and third place winners, alongside awards for best innovation, display and social media.
Further information about May’s National Finals is available through www.studententerprise.ie, which also has free resources and video tutorials for students and teachers for the 2016/2017 programme. For more information, please contact your Local Enterprise Office at 35 the Mall in Waterford City or Civic Offices in Dungarvan. Alternatively, you can email